Sunday, August 22, 2010

Hey everyone! Happy Monday! Today I want to talk about a “must have” that is a little out of the ordinary but is super fun for all of you makeup enthusiasts! As you all know, for the past several months I had the pleasure of working with Pur Minerals as their brand's in-house makeup artist. In this relatively short amount of time I saw this brand grow and evolve, creating new, fun, and unique products! But their latest creation is not a makeup product but something just as cool! Get this - Pur Minerals came out with their own iPhone application!

With this application, you can try on Pür Minerals’ line of performance mineral makeup, including eye shadows, lipsticks, lip glosses, blushes, mineral powders, mineral eye and lip pencils, plus the multi-tasking 4-in-1 Pressed Mineral Makeup and Universal Marble Powders for eyes, lips and cheeks. In other words, you can figure out which colors and products work best for you and those that don’t in a few easy steps.

Step 1 - simply take a photo or choose from a gallery of model pictures

Step 2 - select the product you would like to use

Step 3 - apply

It’s that easy! After you complete your desired look, you can share it with friends through email or Facebook, find nearest retail location where you can get PurMineral products that you loved and save your selected products for easier recall at the time of purchase.

It’s free, so download your PurMinerals application and get ready to discover a whole new you with Pür Minerals’ iPür Beauty!

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